More: Super Bowl 2012 coverage.
Every year companies try to create a buzz by running a Super Bowl commercial that is memorable in some way. Most Super Bowl commercials try to go for the humor angle, but more often than not they come up way short of hitting the funny bone. You can immediately tell if an advertisement is going to be any good, and during the first few quarters of the 2011 Super Bowl most were not even remotely worth the millions of dollars spent on them.
In the third quarter, however, Chrysler unveiled an absolutely awesome commercial about the city of Detroit. The commercial was advertising the Chrysler 200 vehicle, but the main theme of the ad was basically how great Detroit is. Eminem was in the commercial (his second Super Bowl ad of the night), and Lose Yourself was playing in the background. All in all, it was quite the advertisement, and unlike almost all Super Bowl ads, it actually meant something, as many people pointed out on Twitter. It was two minutes of Detroit goodness, and you can check it out below.
I'm obviously biased, but to me there was no better commercial aired during Super Bowl XLV. Chrysler has won the "Brand Bowl" in my book.