The Michigan Wolverines came in at No. 2 in Forbes' list of the most valuable teams in college football. The Wolverines were valued at $120 million, with a football revenue of $85 million and a football profit of $62 million. Texas topped the list with a value of $133 million.

Michigan saw the greatest increase in value of any team on the list, up 28% from last year thanks to the inclusion of an eighth home game on their schedule. Forbes estimated that Michigan's eighth home game was worth over $6 million. Michigan was the only Big Ten team to make the top 10, the next most valuable Big Ten team was the Nebraska Cornhuskers at an $82 million value. Five Big Ten teams were ranked between 11th and 20th in value.

The Forbes system measures the value of each team in four areas - university, athletic department, conference, and local community. The financial data used is from the 2011-12 fiscal year.