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Burger King awarded Miguel Cabrera for his Triple Crown by presenting him with three paper crowns and a gift card that can buy a whole lot of Burger King products.
Detroit Tigers third baseman Miguel Cabrera completed the first Triple Crown in Major League Baseball since 1967, and Burger King made sure he was handsomely rewarded, according to a report by ESPN.com's sports business reporter Darren Rovell on Friday.
The fast food titan sent Cabrera three paper crowns typically worn by younger patrons of the restaurant, a letter from the franchise's vice president (which can be viewed in the link above) and a $100 Burger King gift card.
"We invite you to celebrate your AL Central playoff berth by treating yourself to your favorite BK menu items on us," Burger King vice president of global communications Miguel Piedra said in the letter.
Cabrera finished the regular season with a .330 batting average, 44 home runs and 139 RBI to secure the American League Triple Crown for the first time since Carl Yastrzemski accomplished the feat in 1967 with the Boston Red Sox.
According to the report, Cabrera does not have a fast food endorsement deal.