Former Lions running back and Hall of Famer Barry Sanders tends to keep to himself, which is why we haven't heard much from him since his jolting retirement in 1999. Sanders fumbled the football more in his career than he unveils his personal doings to the public eye. However, he has opened up to some endorsement deals over the years, including a new one with Comcast Business Services (via Crain's Detroit Business):â†µ
The Hall of Famer is part of Philadelphia-based Comcast's statewide campaign to promote higher-speed Internet and other options from its Comcast Business Services offerings used now by about 46,000 clients in Michigan.â†µ
Sanders, 42, has done radio spots airing now on numerous local stations and print advertisements appearing in Crain's Detroit Business. [...]â†µThe Comcast Business Class services, via a hybrid fiber-coaxial network, are aimed at small and midsize firms and include things such as Web access to voice mail, faster Internet speeds, Web hosting, Microsoft and Norton software and cable television for waiting rooms and offices.
The director of sales at Comcast Business Services is close friends with Sanders' wife, so that's how he got involved with this particular promotional gig. Sanders and his wife also use Comcast Business Class at their home in West Bloomfield.â†µ
It's good to hear what else Sanders has been up to, but I just hope this doesn't set it up for an onslaught of teasing hypothetical endorsement slogans, like, "Nobody knows a Hall of Fame service capable of unexpectedly cutting out on you better than myself, Barry Sanders".