Michigan's own Kid Rock will perform at halftime of the Detroit Lions' 73rd Thanksgiving Day Classic on Nov. 22 against the Houston Texans. The performance will highlight the 2012 United Way Thanksgiving Halftime Show.
Kid Rock will perform his new song, "Detroit, Michigan," the main track on his new album "Rebel Store," which will be released Nov. 19. According to the Detroit Lions official press release, the song "pays homage to several of Detroit's music greats, including Aretha Frankline, Marvin Gaye, Bob Seger and Eminem, in addition to icons like Henry Ford and Rosa Parks."
The NFL and United Way are now in their 39th year of partnership. Through NFL PLAY 60, the two organizations work together to keep young people healthy and combat childhood obesity.
This will be the 15th year of the United Way Thanksgiving Halftime Show. Kid Rock also performed in the show in 2010. Nickelback performed in 2011.